Marketing Cloud Administrator Prep exam

 See te bootcamp: https://youtu.be/qv5qHM-JxGg - Setup Users, Roles and Integrations https://youtu.be/XDdnHQVlIik - Account Settings and Setup Features

 boot camp - https://youtu.be/PKs94oim6k4 https://youtu.be/_LT58G2o7ds https://youtu.be/RhSxYtEM7xg

 Bootcamp https://youtu.be/Iztb-SKxJYU

 See the bootcamp Email studio configurations https://youtu.be/mkq9PRH4Lh0 Journey builder y MC connect https://youtu.be/aL7BY8pYn-Y

 See the bootcamp in Youtube Trailhead:  Marketing Cloud Contact Management Marketing Cloud Data Management Marketing Cloud Security Personalized Email Marketing Apuntes: Contact Builder is a Marketing Cloud app which lets you access, manage, organize, link, and view contact data from all Marketing Cloud applications and channels. I s useful for decision splits and when you need to move contacts through specific paths in a journey, or as a way to inject a contact into a journey itself.  Contact Builder has several tools to help manage contact data for use in building 1:1 relationships: Contacts Configuration  Determine how Contact Builder processes imported contact information. Data Designer  Define information about your contacts and relate that data directly to the contact record by linking data extensions. Data Extensions  Create and manage the data extensions that hold contact information. Imports. Create the processes that move contact information int...

1. What application can you use to build personalized landing pages in Marketing Cloud? A. Personalization Builder B. Web Studio C. Interaction Studio D. Advertising Studio 2. How can you ensure that email addresses and other PIl data is not stored in Marketing Cloud? A. Encryption on a Shared Database B. Field-level Encryption C. Tokenized Sending D. Transparent Data Encryption 3. A Data Extension contains customer demographic data. What attribute should be used to link the record to a Contact? A. Email Address B. Contact Key C. Contact ID D. Primary Key 4. Which of the following data types is valid? A. Picklist B. Formula C. Currency D. Decimal 5. Where are records from Sales Cloud objects stored in Marketing Cloud? A. Shared Data Extensions B. Salesforce Data Extensions C. Synchronized Data Sources D. Synchronized Data Extensions 6. What tool can be used to evaluate campaign performance across all channels? A. Audience Studio B. Google Analytics 360 C. Datorama D. Audience Build...

Salesforce Certified Marketing Cloud Administrator Content: 60 multiple-choice questions  Passing score: 67% Setup: 38% Subscriber Data Management: 18% Channel Management: 16% Maintenance: 15% Digital Marketing Proficiency: 13% Trailhead